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You can also optionally upload a video watermark for your channel, which will then appear on your videos.Īs discussed in our previous post on how to grow your subscribers on YouTube, you can potentially use an image that looks like a YouTube subscribe button. As you can see from the following, all the important information should be in the very middle of the canvas. The banner image will be shown differently depending on the device used, with only the largest version of the image shown on TVs. Your banner image should be at least 2048 x 1152 pixels, with the ideal size 2560 x 1440 pixels (the default size of Canva Channel Art templates). You can always just use something temporarily for now, and swap it out later.Īgain, if you don’t yet have one, it’s easy to create one in Canva, with well over 800 ‘YouTube Channel Art’ templates available. If you don’t yet have a suitable image, Canva has a number of templates available that you can adjust as needed. This is where you can customize your profile picture (or channel logo), and the banner image that shows across the top of your channel.įor your profile picture, the ideal size of the image is 800 x 800 pixels (minimum size is 98 x 98 pixels).
Customize Your BrandingĬlick through to the Branding tab from the top. Start by clicking the Customize Channel button from your YouTube Channel page. Now that you’ve set up a basic YouTube Channel for your business, it’s time to customize it. Stop viewers from seeing your name (or email address).Ĭreate a brand account by clicking through to Settings from the profile menu, and then click to create (another!) new channel:Įnter your YouTube Channel name again, click the checkbox to agree to the statement, and click Create.Let other people help manage your YouTube Channel.Click To TweetĪ brand account gives you specific advantages, including the ability to: That way, you can add other people to help manage it. To set up a #YouTube Channel for a business, use a brand account. This is where you specifically set up your YouTube Channel for a business, rather than a personal YouTube Channel. As you’ll see shortly, there’s a different mechanism involved. You’re setting up your channel for a business, so ignore the Upload Picture bit for now (unless you really want to!). Consider using a name for your #YouTubeChannel that reflects the type of content you'll be sharing, and contains one or more relevant keywords. Note that rather than using your straight business name, you may wish to use a name that reflects the type of content you plan on sharing through your channel, and that contains keywords relevant to your intended audience. Go to, click your profile pic on the top right, and click on Create a channel from the dropdown menu.Įnter the name you want to appear for your channel and click Create Channel. Add a Channel Trailer to Encourage Subscribers Customize Your Channel for Your Businessī. With that in mind, this post shows you how to set up a YouTube Channel for your business, in just 5 easy steps. In other words, in terms of getting your business in front of customers in your market, video is more important than ever.Īnd YouTube is the key platform to do just that, via your own YouTube Channel. That includes mobile video consumption, with YouTube the #1 destination for streaming mobile videos by far, according to a study from App Annie. Nearly 85% of Internet users in the US alone accessed digital video content in 2021, growing from 80% 5 years previously.Īnd, according to research from eMarketer, the average time spent watching digital video per day is likely to grow further. The popularity of video content continues to grow.
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